https://www.lpbarrett.com/resume daily 0.75 2019-12-21 https://www.lpbarrett.com/blog daily 0.75 2022-08-01 https://www.lpbarrett.com/blog/dealing-with-change monthly 0.5 2022-08-01 https://www.lpbarrett.com/blog/6-ways-to-adjust-to-working-life-after-college monthly 0.5 2022-07-13 https://www.lpbarrett.com/blog/5-great-questions-to-ask-employers-in-an-interview monthly 0.5 2021-01-28 https://www.lpbarrett.com/blog/age-diversity-in-the-workplace monthly 0.5 2020-12-24 https://www.lpbarrett.com/blog/marketing-vs-public-relations monthly 0.5 2020-12-24 https://www.lpbarrett.com/blog/google-ads-functions monthly 0.5 2020-12-24 https://www.lpbarrett.com/blog/working-in-a-pandemic monthly 0.5 2020-12-24 https://www.lpbarrett.com/blog/tag/digital+marketing monthly 0.5 https://www.lpbarrett.com/blog/tag/youth+employment monthly 0.5 https://www.lpbarrett.com/blog/tag/Gen-Z monthly 0.5 https://www.lpbarrett.com/blog/tag/Diversity monthly 0.5 https://www.lpbarrett.com/blog/tag/coronavirus monthly 0.5 https://www.lpbarrett.com/blog/tag/working+during+covid monthly 0.5 https://www.lpbarrett.com/blog/tag/Digital+Marketing monthly 0.5 https://www.lpbarrett.com/blog/tag/pandemic monthly 0.5 https://www.lpbarrett.com/blog/tag/public+relations monthly 0.5 https://www.lpbarrett.com/blog/tag/millennials monthly 0.5 https://www.lpbarrett.com/blog/tag/difference+between monthly 0.5 https://www.lpbarrett.com/blog/tag/COVID-19 monthly 0.5 https://www.lpbarrett.com/blog/tag/Google+Ads monthly 0.5 https://www.lpbarrett.com/blog/tag/marketing monthly 0.5 https://www.lpbarrett.com/blog/tag/finding+jobs monthly 0.5 https://www.lpbarrett.com/blog/tag/communications monthly 0.5 https://www.lpbarrett.com/blog/tag/working monthly 0.5 https://www.lpbarrett.com/blog/tag/traditional+marketing monthly 0.5 https://www.lpbarrett.com/blog/tag/Search+Engine+Marketing monthly 0.5 https://www.lpbarrett.com/blog/tag/SEO monthly 0.5 https://www.lpbarrett.com/blog/tag/workplace monthly 0.5 https://www.lpbarrett.com/blog/tag/interview monthly 0.5 https://www.lpbarrett.com/blog/tag/recent+graduate monthly 0.5 https://www.lpbarrett.com/blog/tag/Age monthly 0.5 https://www.lpbarrett.com/what-i-do daily 0.75 2021-07-09 https://www.lpbarrett.com/purpose daily 0.75 2021-07-09 https://images.squarespace-cdn.com/content/v1/5dfe9a6829e3050a8a4446f7/1577207978434-WJLLTWY8MHJG5H16PUH8/IMG_7292.JPG Why I Do It One of my proudest projects is the Maple St. house with Alabama Rural Ministry where we turned a dilapidated house into a duplex for homeless veterans. https://images.squarespace-cdn.com/content/v1/5dfe9a6829e3050a8a4446f7/1577209388798-9TLFHZF7QQLA0WGNN47K/IMG_0158.JPG Why I Do It Being a group leader for my local church (and winning group of the year back-to-back) is always a great time, whether that’s leading middle schoolers through their spiritually journey or helping high schoolers become the future leaders they are meant to be. https://images.squarespace-cdn.com/content/v1/5dfe9a6829e3050a8a4446f7/1577211670496-1CXJJIKMTQFJML97E8U4/IMG_0962.JPG Why I Do It One of the last sunsets I would see leaving campus as a student at Auburn University. I spent most days working on campus from 8 am till 8 pm and these were one of the things that made all that work worth it. https://www.lpbarrett.com/who-i-am daily 0.75 2021-07-09 https://www.lpbarrett.com/contact daily 0.75 2021-07-09 https://www.lpbarrett.com/skills daily 0.75 2021-07-09 https://www.lpbarrett.com/education daily 0.75 2021-07-09 https://images.squarespace-cdn.com/content/v1/5dfe9a6829e3050a8a4446f7/1577223082012-E2Q4OYF9FWX18A06WG5I/image-asset.jpeg Education https://images.squarespace-cdn.com/content/v1/5dfe9a6829e3050a8a4446f7/1577223157840-0CGJZ36UTLK20HA18GIW/image-asset.jpeg Education https://images.squarespace-cdn.com/content/v1/5dfe9a6829e3050a8a4446f7/1577223192540-1166TVLITPV0NKAIFH2K/image-asset.jpeg Education https://www.lpbarrett.com/home daily 1.0 2021-07-09 https://images.squarespace-cdn.com/content/v1/5dfe9a6829e3050a8a4446f7/1625531582444-60YG84GQBL3UKEG1TPIU/public_relations.jpg Home Public Relations Services https://images.squarespace-cdn.com/content/v1/5dfe9a6829e3050a8a4446f7/1625531540840-OPDH00B6WALEQBSJ0VLQ/myhc_92413_354_199px.jpg Home Marketing Services https://images.squarespace-cdn.com/content/v1/5dfe9a6829e3050a8a4446f7/1608836119384-RBWEEC5J15DKDL9MDAB1/IMG_0655.JPG Home About Find out about me, my background, and what I can bring to the table. https://images.squarespace-cdn.com/content/v1/5dfe9a6829e3050a8a4446f7/1577224317841-5I8FYMY61MCF6YI9P4G4/image-asset.jpeg Home Contact Me Reach out if you have any questions, opportunities, or just want to chat. https://www.lpbarrett.com/read-me daily 0.75 2021-07-09 https://images.squarespace-cdn.com/content/v1/5dfe9a6829e3050a8a4446f7/1578176518702-YLBG4GCB2X00I13E4YV0/IMG_5604.JPG Read Me https://images.squarespace-cdn.com/content/v1/5dfe9a6829e3050a8a4446f7/1578177776377-AFXDYEG9GWEMN8PDUPA4/IMG_7293.JPG Read Me https://www.lpbarrett.com/take-action daily 0.75 2025-05-12 https://www.lpbarrett.com/services daily 0.75 2021-07-09 https://www.lpbarrett.com/services/marketing-service monthly 0.5 2021-07-08 https://www.lpbarrett.com/services/public-relations-services monthly 0.5 2021-07-06 https://www.lpbarrett.com/services/p/email-marketing monthly 0.5 2021-07-16 https://images.squarespace-cdn.com/content/v1/5dfe9a6829e3050a8a4446f7/1625855070170-JUSVW2F6BYTL0CAMIYYP/Email+marketing.png My Services - Email Marketing - Smart and Simple Email drip campaigns and newsletters. https://www.lpbarrett.com/services/p/marketing-consulting monthly 0.5 2021-07-09 https://images.squarespace-cdn.com/content/v1/5dfe9a6829e3050a8a4446f7/1625856285964-NVTPPBW0UAX8QKKDCE2U/Email+marketing-7.png My Services - Marketing Consulting - Affordable Traditional and Digital Marketing Consulting for Small Businesses, Large Businesses, and Non-profits https://www.lpbarrett.com/services/p/social-media-management monthly 0.5 2021-07-09 https://images.squarespace-cdn.com/content/v1/5dfe9a6829e3050a8a4446f7/1625530135815-MEIJ5UE17LSG4IF85Y2H/1.png My Services - Social Media Management - Basic Affordable Social Media Management Service https://images.squarespace-cdn.com/content/v1/5dfe9a6829e3050a8a4446f7/1625530140154-HAHMYTBDMSPGYQN5PDIG/2.png My Services - Social Media Management - Advanced and Affordable Social Media Management Service https://images.squarespace-cdn.com/content/v1/5dfe9a6829e3050a8a4446f7/1625530143033-S0E5RBREZ07OIQA2PHYP/3.png My Services - Social Media Management - Professional and Affordable Social Media Management Service https://www.lpbarrett.com/services/p/website-content-writing monthly 0.5 2021-07-09 https://images.squarespace-cdn.com/content/v1/5dfe9a6829e3050a8a4446f7/1625856069368-DR85EZMQOHXXMD8UKSUC/Email+marketing-6.png My Services - Website/Blog Content Development - Quick and Effective Website and Blog Content with Keyword SEO Incorported https://www.lpbarrett.com/services/p/youtube-seo monthly 0.5 2021-08-07 https://images.squarespace-cdn.com/content/v1/5dfe9a6829e3050a8a4446f7/1625855611204-H9YKL9ZDKAZLTWX1WSPE/Email+marketing-4.png My Services - YouTube SEO - Grow your YouTube Platform, Subscribers, and Reach Organically https://www.lpbarrett.com/professional-works daily 0.75 2020-07-23 https://www.lpbarrett.com/professional-works/social-media monthly 0.5 2020-01-04 https://images.squarespace-cdn.com/content/v1/5dfe9a6829e3050a8a4446f7/1578075221049-Z7OBJ1EY66EKRCCVSVOU/Mint.jpg Works - Social Media Management https://images.squarespace-cdn.com/content/v1/5dfe9a6829e3050a8a4446f7/1578076148761-W5L74LSV89N3XVY9OQMJ/image-asset.jpeg Works - Social Media Management https://www.lpbarrett.com/professional-works/program-eval monthly 0.5 2020-01-04 https://images.squarespace-cdn.com/content/v1/5c5a514d65019f01a2cb2be5/1562685656804-Q9GBRN0NAL6DVNVQUCHS/20140301_Trade-151_0124-copy.jpg Works - Program Evaluation - HORP 7510 - Health Services Delivery and Evaluation Although my primary master’s program was communication, I wanted to broaden my knowledge on programs and campaigns to a higher academic level. Because of this curiosity, I took a class (WAAAAYYYYY) outside of my department and took a risk by putting myself in a field that I had very little knowledge about. I worked in a group to evaluate the Healthy Tigers Program from Auburn University. To learn more about this project click the link below! https://www.lpbarrett.com/professional-works/marketing monthly 0.5 2020-07-23 https://images.squarespace-cdn.com/content/v1/5dfe9a6829e3050a8a4446f7/1625698854594-VU3QHYC7GDWEWH5YYBJG/IeLMeKgG.jpg Works - Marketing - Assistant Director of Integrated Marketing Communications Spring Hill College At Spring Hill College, I manage all digital marketing efforts including Google Ads, social media ads, streaming ads, email marketing, and YouTube Ads. I also develop several digital content pieces used in our marketing, primarily photos and videos. My most rewarding part of this job is training interns, giving them experience in their field, and watching them succeed after graduation. https://images.squarespace-cdn.com/content/v1/5dfe9a6829e3050a8a4446f7/1595527993920-SAAZMOX29PEJXXFZWCE4/Icon_v1.png Works - Marketing - Director of Marketing Ashurst Niemeyer Real Estate At Ashurst Niemeyer Real Estate, I reinvented how things were ran in the marketing department. In my first weeks, I established the budget for the next quarter with examples of work and streamlined the social media accounts. I’ve also worked with third-party SEO and advertising firms in order to bring in more clientele to the company. https://images.squarespace-cdn.com/content/v1/5dfe9a6829e3050a8a4446f7/1578093279842-ZM5714XU77MMY4RLTP9C/Valentine%27s+Day+Gift+Card+Ad+Report-3.jpg Works - Marketing - Valentine’s Day Campaign During my first week at The Mint in January, I was given a lot of marketing training and background information on the company. It’s primarily an online boutique and sells internationally. One thing really struck out to me; they also sold gift cards. Since they weren’t physical cards, there was absolutely no cost to the company other than the standard shipping cost with every purchase. So, in my first couple of days as a marketing intern, I made my first pitch: target ads for our gift cards to men who are friends with people who like our page. To learn how it turned out, click the link below! https://www.lpbarrett.com/professional-works/pr-campaigns monthly 0.5 2020-01-04 https://images.squarespace-cdn.com/content/v1/5dfe9a6829e3050a8a4446f7/1578094768869-D0W0PD91GUOB08LRVYAL/lakeside.jpg Works - PR Campaigns - The Lakeside Life In this campaigns class, my group developed a multi-pronged campaign that followed the four steps that every PR campaign must have: research, action and planning, communication, and evaluation. Attached is a presentation of our project that was presented to our client at the end of the semester. https://www.lpbarrett.com/professional-works/research-papers monthly 0.5 2020-01-04 https://images.squarespace-cdn.com/content/v1/5dfe9a6829e3050a8a4446f7/1578109750716-L33TZEA09U020QYUZ7BU/action-athlete-college-competition-236972.jpg Works - Research Papers - “Student-athlete”: The evolution of the ideograph in traditional media In this paper, I analyzed the use of the word “student-athlete” in the New York Times from 1958 to 2008 to see how the rhetorical use of the word changed over time. I read over 425 news articles using the word “student-athlete” and coded them based on their usage. A really fascinating transition occurred and took forms of different “eras” of student-athletes from academics to criminals to amateurs. https://images.squarespace-cdn.com/content/v1/5dfe9a6829e3050a8a4446f7/1578110039816-DOOWN9N9YOM38FPPOWQ2/NFL_logo.png Works - Research Papers - Rhetorical Criticism of the NFL’s Apologia In this paper, I wrote about the apologia, rhetoric used to defend oneself from moral wrongdoings, employed by the National Football League in response to a New York Times’ article connected their handling of the concussion crisis and research to the tobacco industry and their research. https://images.squarespace-cdn.com/content/v1/5dfe9a6829e3050a8a4446f7/1578110442805-OLM0NIASVH2K4A2NV512/Oakland_offensive_line_-_Miami_Dolphins_vs_Oakland_Raiders_2012.jpg Works - Research Papers - Oakland Raiders’ handling of Antonio Brown Like I said, there’s a pattern. In this sports-related research paper, my group analyzed the response from the Oakland Raiders on the eccentric and outlandish wide receiver Antonio Brown. My group used Coombs’ Situational Crisis Communication Theory to look at their response and to determine whether they made the best moves to work with their publics. https://www.lpbarrett.com/professional-works/thesis monthly 0.5 2020-04-17 https://images.squarespace-cdn.com/content/v1/5dfe9a6829e3050a8a4446f7/1578095635148-EMT9XLJDBN4VT4030VCU/american-football-1378673_960_720.jpg Works - Thesis - Tackling disease and denials My master’s thesis is about image restoration strategies (Benoit, 1995) employed by the National Football League (NFL) in their responses to concussions and Chronic Traumatic Encephalopathy (CTE). I split the NFL’s response into three prongs in order to create a deeper understanding of what the NFL says and does to repair their image and reputation.